These 2013 Makeup Hacks Weren’t Hot Back Then—Discover Their Modern Reinvention Now! - Leaselab
These 2013 Makeup Hacks Weren’t Hot Back Then—Discover Their Modern Reinvention Now!
These 2013 Makeup Hacks Weren’t Hot Back Then—Discover Their Modern Reinvention Now!
Makeup trends come and go—not every beauty hack stands the test of time. If you remember 2013, the makeup scene leaned heavily into bold, dramatic looks: plunger lips, smoky eyes, elaborate contouring, and neon accents. Many of those signature 2010s trends felt ahead of their time—or at the very least, dismissed as overly theatrical for everyday wear.
But here’s the refreshing twist: many of those “not hot” 2013 makeup hacks are now experiencing a bold, modern reinvention—reshaped for today’s beauty lovers who crave both creativity and authenticity. From sleepy-eyed softness to intentional imperfections, these retro ideas are back—but fresher, more practical, and perfectly aligned with current aesthetics.
Understanding the Context
In this article, we dive into the failed-for-their-time makeup hacks from 2013—and how brands and influencers are reimagining them for a modern audience. Whether you’re a makeup novice or a seasoned enthusiast, get ready to rediscover what’s timeless—now redesigned.
Why 2013 Makeup Hacks Fell Flat (Despite Their Boldness)
Back in 2013, makeup trends emphasized intensity and effect over everyday wearability. Heavy contouring and glitter blush didn’t always translate well to natural, long-term looks. Many of these techniques were:
Key Insights
- Too time-consuming for daily routines
- Overly dramatic for contemporary skin-first philosophies
- Not skin-compliant, stressing makeup over true natural enhancement
- Hard to replicate without professional tools
While they impressed in editorial shots and photoshoots, their rigid, hard-edged styling felt outdated in a culture shifting toward glow-up minimalism and subtle precision.
The Modern Redesign: 2013 Hacks Reimagined
Thankfully, beauty is cyclical—but these iconic looks get a modern update with smarter formulations, tools, and philosophy in mind. Here’s how your favorite 2013 makeup hacks are thriving today:
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1. The Smoky Eye: Soft Devil Skin
Legacy Look: Drastic black-on-black smoky eyes with sharp lines, often heavy and hard-edged.
Modern Twist: A blend of charcoals and warm neutrals (burgundy, deep teal, soft browns) with a lightweight creamy formula. God-trained tools like gel brushes and smudge sticks help create blended, dreamy edges that soften with age—fitting today’s “effortless chic” vibe. Bonus: tips for streak-free application ensure a polished, wearable smoky eye.
2. Glossy Lips: Matt to Moisture
Legacy Look: Plastic-like incidental gloss using matte lip colors or glosses applied with airbrushes.
Modern Twist: Luxurious, skin-like glosses that mimic natural sheen with laquers containing hyaluronic acid for hydration. Apply with lip blush bases and gel liners for smooth application. This iteration avoids the “loud lips” judgment of the 2010s, offering subtle but striking pizzazz.
3. Contouring for the Real You
Legacy Look: High-contrast, high-pigment finished contour often overdone, looking sculpted like a superhero.
Modern Twist: Subtle, seamless contour using feather-light powders and contour sticks with sheer coverage. Shape with a finger or sponge for organic, flattering results—mirroring natural facial structure without straining the skin. Perfect for anyone who finds 2013 contour too harsh.
4. Sleepy-Warm Lids: No More Harsh Drama
Legacy Look: Heavy, smoky shadow shifts applied solely to the lids, often in smoky blacks.
Modern Twist: Soft, neutral tones—smoky taupes, rose golds, and earthy purples—gently defined around the crease and inner corners, enhancing eye shape softly. Tools like tapered brushes and revealing cream shadows create depth without intensity. This look aligns with today’s soft-girl and muted aesthetic trends.
5. Neon Accents: From Hair to Nails—Naturalized
Legacy Look: Glaring neon highlighters on cheekbones or shadowing.
Modern Twist: Neutralized specialized highlighters with subtle shimmer and LED-infused formulas that tune into natural skin tones. More widespread in trend kits but applied sparingly, mimicking a healthy glow rather than cartoonish flash.
Why Embrace the Reinvention?
The updated versions capture the creative spirit of 2013 but without sacrificing wearability or skin health:
- Effortless Appeal: Perfect for busy mornings or casual days.
- Resource-Friendly: Less product, better results.
- Inclusive Trends: Aesthetic diversity embraces softer, customized beauty.
- Sustainability: Less waste, smarter application, longer-lasting formulas.
